Market Development Mgr - Public Safety - (Gov Sales & Mkt)
AT&T - Dallas, Texas
Don't miss this opportunity to join the company recognized by Fortune magazine as the World's Most Admired Telecommunications Company and ranked #4 on DiversityInc's list of 2011 Top 50 Companies for Diversity.
As the largest communications company in the world, more than 120 million customers count on us every day to deliver the wireless, Internet, data and advertising services that fuel their businesses and connect them to their world. You will find yourself connecting communications and technology with opportunities that will take you to places you never imagined.
Learn more about AT&T's cutting edge opportunities with a wide range of career paths in emerging and ground breaking technologies. We're so much more than just a phone company!
Responsibilities include:
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Developing marketing alliances and relationship programs designed to produce sales opportunities in the public safety vertical
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Responsible to grow the number of alliances/partners to drive revenue growth, market coverage, and sales opportunities.
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Builds long term relationships with important local and regional associations and 3rd partner channel organizations
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Delivering compelling content thru presenting at events and trade shows to customers and partners.
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Implements short and long term strategies addressing opportunities to sell products through direct sales alliances/partnerships.
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Executes on marketing and marketing development initiatives for the assigned territory.
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Serves as subject matter expert on public safety vertical and associated solutions
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Expert on Public safety use cases and able to represent them at expert level.
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Providing Marketing team with market trends, customer use cases and content ideas to exploit for maximum effectiveness of marketing tactics.
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Accountable to meet and exceed the overall revenue goal for assigned area.
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Responsible for engaging and influencing alliance partners to execute agreement and associated strategy.
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Ongoing assessment of alliance/partner needs, business drivers, and environment to guide ongoing alliance/partner development and execution.
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Determines methods and procedures on new assignments, and provides guidance to other personnel.
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The position addresses the broadest and most complex problems of multiple disciplines within the business unit or division.
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Provides direction to accomplish expense management and resource allocation based on market demands.
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Collaboratively works across cross functional teams including public safety sales and product teams to maximize effectiveness and achieve marketing and sales objectives.
Required Skills
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Education: Bachelors or advanced degree preferred
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Experience: Typically requires 3-5 years of experience in a business development, sales or marketing discipline.
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Additional previous experience - Law Enforcement, Fire or EMS background highly preferred.
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Experience in Public Safety vertical highly preferred
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Leadership experience associated with partnering with internal / external organizations including matrix management
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Experience in developing new organizations to facilitate strategic services growth
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Experience in strategic product launches and working with strategic ecosystem partners
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Preferred - has existing Sr. relationships with the first responder community
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Preferred - understanding of first responder environment and dispatching processes
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Preferred - understanding of first responder applications such as CAD, RMS, JMS, ALPR, NLETS, NCIC, NFIR, E-Citation, AFIS and others involved in incident command
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Preferred - understanding of state and local government decision making processes for the first responder community
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Experience in broadband and cellular solutions preferred
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Passion in serving and marketing solutions to public safety vertical
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Attended or plan to attend Citizens Academy if not a previous First Responder.
Posted: 30+ days ago
About AT&T
At AT&T, we’re bringing it all together. We deliver advanced mobile services, next-generation TV, high-speed Internet and smart solutions for people and businesses. That’s why we stand alone as a fully integrated solution provider.... more
